Category - Marketing

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Order NOW and GET AN AMAZING DEAL – $600+ up for grabs!
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Blogging for Authors
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And Old Book, a New Bestseller
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Increasing Your Audience With an E-mail List
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SEO: A Seller’s Mindset
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Boosting Sale on Amazon
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The Best Digital Sales Strategy For Publishers

Order NOW and GET AN AMAZING DEAL – $600+ up for grabs!

I’m excited to announce that my first book in “Successful Author” series has been launched! You’ll find some cool insights and ideas that I’ve put together based on actual collaborations with best selling authors and publishers. All orders made until September 30th are eligible for prizes: 1x All-in-one Marketing Suite ($490) 1x 30-days Diamonds subscription package ($97) 1x 30-days Champions subscription package ($27) Your job is to: Order my book for $2.99 Submit your order ID to 50habits@jolajko.com And that’s not ALL! If you LIKE my Facebook page and tag your fellow authors in the comments to my promo POST, they[…]

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Blogging for Authors

I noticed that most of you don’t understand the concept of blogging. This isn’t something be ashamed of. Many authors end up creating a Facebook page or on Twitter that fails to engage readers or sell books. But why do we always hear that these are good marketing practices? Well, blogging is very effective in marketing when done the right way. Studies have shown that communication on social media is far much faster and direct. Social media can be a great marketing platform, but make no mistake – blogs can have a bigger impact. An average blog has 100,000 visitors[…]

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And Old Book, a New Bestseller

It’s often said that it can’t be done… but anything is possible if you have a brutal seller’s mindset. Bear in mind that every book is a product. Whether it’s a new releases, an old book, a 50-page story, an 800-page epic, fiction, or nonfiction… they all have something in common when it comes to Amazon. As far as Amazon’s search engines are concerned, all of these books are just other products and their ID is – from their point of view – just a unique ASIN. Neither age, nor gender, nor history matters. All that matters is how well[…]

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Increasing Your Audience With an E-mail List

With platforms like Lulu, CreateSpace, and Smashwords, one can publish his/her book independently. This way, you won’t have to go through all the bureaucracy that publishing houses would most definitely subject you to. What’s more, if you choose to publish your book on such a platform, you won’t have to pay a dime and you can get as much as 80% of the sales. Self-publishing, in spite of those who badmouth it (particularly to the end of making you change your mind), can return some outstanding revenue if you do it properly. If you’ve already published a couple of books[…]

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SEO: A Seller’s Mindset

Let’s imagine for a moment that you are a simple seller, working in a small bookstore. In this instance, we’d like to think that you’re not hiding behind your desk, playing Minesweeper, and waiting for your buyers to come to you! As any successful business person will tell you, the world of sales is a dynamic, proactive and consistent one, which requires your absolute attention, and the ability to constantly be one step ahead. In order to sell a book to your next visitor, you have to not only meet his or her needs, but you also have to give[…]

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Boosting Sale on Amazon

There are almost a million Kindle books on Amazon. Astonishingly, every second sees $48,000 being spent in the biggest marketplace of our time. To understand your chances of increasing your book sales, you have to first comprehend Amazon’s business logic. When it comes down it, as with any business, Amazon is all about profit. To that end, Amazon nurses its biggest sellers, and huge sales are always empowered by Amazon, since their numbers continue to grow. Amazon doesn’t care about the “next big thing”, or notions of championing underdog ideas. They simply follow the numbers – and products that gain[…]

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The Best Digital Sales Strategy For Publishers

When it comes to selling books on Amazon, publishers mostly think about opportunities. Recent surveys have suggested that more than 5 million titles are available exclusively on the Kindle platform. 5 million+! Best-seller lists are dominated by the Big 5 publishers, which is why getting a strong publishing deal usually results in automatic high rankings on Amazon. Small publishing houses and self-published authors simply can’t compete, especially when one bears in mind the substantial advertising budgets and VIP seats secured for best sellers in the books section. In order to be a successful publisher on Amazon, one has to utilize the[…]

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